unfortunately yes, then, this post is a return to the somewhat murky and often unpleasant world which is of lynx deodorant. or axe, depending on where you are in the world. possibly not deodorant but rather fragrance, look you see, for they appear to have dropped that word off of the branding. it may, however, please you to know that no, this is post has nothing at all to do with their utterly bonkers decision to make some sort of spray specifically (if not explicitly) for ones private parts. perhaps if we all just ignore that one then it shall go away.
instead, then, this is quite the moan and (or) groan about an old favourite of theirs which, for some reason, they have opted to rebrand. generally yes, i am of an age where "if it isn't broken don't fix it" appears to be quality guidance. that said, if you must change something, then be entirely sure, if not certain, that you are totes doing it for the better. not sure they have gone done that.
.jpg)
yes, as in no, you are not wrong. they have indeed gone right ahead and changed the branding for gold, the one really, really no questions asked decent "fragrance" (or whatever) that they made. i have little doubt that some "branding executive" got paid a (large) six figure some to conjure up this hideous new look and goodness knows how much more was spent producing it. at least, as a small mercy, it still smells the same, just now looks awful. exactly how "bad" were sales that they felt the need to do this to their own product to try and boost income?
sadly i have met, or rather encountered, the sort of retarded neanderthal (i think that's the modern day politically correct terminology) this will appeal to. full well can i recall it. i was enjoying a cigarette in the designated smoking area outside a hotel (down in that there London) when i was joined, unsolicited by the way, by the single biggest d!ckhead or (if you prefer) bellend you could wish to see. he was smoking some lightweight cigarette, holding it between thumb and forefinger like he had presumably watched De Niro do in a snippet of GoodFellas, had patchy bum fluff red facial hear, wore a glitzy, gaudy baseball cap with "king" or "icon" or other such rubbish in shiny letters on it and had a couple of clearly cheap gold necklaces over his horrendous tracksuit. to complete the look he appeared to be forever fidgeting, which i took as a side effect of the microscopic elements of cocaine in his heavily stepped on baby power. also produced so much phlegm it is a miracle (or pity) he had not drowned himself. this momentary presence was almost enough to make me (at least) consider quitting smoking so as not to be associated with such trash, yet this is exactly what sort this new branding of lynx gold appears to be the target market for.
.jpg)
there are indeed a lot more important things (and all that) going on in the world that outweigh my plight in just wishing for some normal (smelling and looking) deodorant. i have, however, always taken it as a given that anyone reading this was, like me writing it, looking for a brief break from it all.
VAGUELY INTERESTING UPDATE
no sooner (well a bit later) had i gone done writing this and i walked into a shop to find the "classic" design cans being sold. and you know what, now that i look at them, they're not all that much better than the new look, i suppose. still, way better.
economics fans may be interested in this bit. these cans, the 150ml (whatever that means) variation, were priced (presumably to clear) at £1.95. at the same time the "new style" 250ml cans were on offer at a coin cost of £8 for 4. as you can see (my most recent koala purchase for scale) i purchased 8 cans of the £1.95. ones. let me get the calculator out. for £15.60 i got 1,200ml of lynx gold (in comparatively proper looking tins) instead of paying £16 for "just" 1,000ml. quite the case of less is more.
be excellent to each other!!!!!!!!!!!!!!!!!!!!!!!!!!
