so, another month and another hygiene (of sorts) related post. at the least, in this instance, it is actual, or if you will personal, rather than sentimental, look you see. this is all most probably going to pertain to the imminent event what this particular thing is ostensibly, if not intrinsically (yet i think actually) linked to. which would be the Fifa World Cup 2026 of football (don't think Fifa actually do any other sport, but still) in good ole ye-ha America. oh, and the thing linked to it is a new deodorant (or scent) spray off of lynx (possibly still called axe in some parts of the world) called, as the title gives you every indication of being so, number ten.
yes, the usual (standard) confession of clarification. i do indeed appreciate that the target market, or demographic, for lynx is feral teenagers so they may indicated their preparedness for breeding purposes. at the time of writing i am (considerably) north of three (3) times the age one should cease using the stuff. unfortunately it remains so that lynx are the only ones here (the UK) what do some occasionally and often incidentally decent deodorants for a somewhat reasonable price.
as for endorsements, licencing, "official partners" and what have you for major events (normally of a sporting nature), well, really nothing new here. been going on for ages. oddly, and i do wish as far as possible to avoid the "politics" of this imminent World Cup, it has all been a bit sedate this time around, with major sponsors not ramming it down the throat of all and sundry, along with a general lack of excitement or, perhaps, interest in it all. could well be that the sponsors are wary and fans are weary at previous heavy handed policing of official sponsors by them what run it all.
curious that, and again i am keen to avoid the "politics", the World Cup this year (2026) is being viewed as "the most dangerous" to try and attend, as well as being (for the most part) prohibitively expensive to get to. quite the statement when one considers where, exactly, the last 3 or 4 were held. well, it at the least seems to be viewed that way. in this curious century one is never quite sure if a view is that held by a real majority or simply the loudest on the "internet".
for me there's a lack of interest purely because it has become too diluted. in the first instance, mind, the huge expansion of the number of teams (well, countries) participating seemed excellent. as it felt like it was reaffirming football as the global game. many countries that would not normally meet nor play each other would do so. however, the matches are spread far and wide, so most of the nations involved will be effectively isolated. there's also too many less than interesting games in the group stages, and the higher number of teams doesn't alter how the winner is going to come from a pool of five or six.
but there is (of course) one really, really interesting group stage match. assuming it goes ahead. most, if not all, of the world are looking forward to Iran vs Egypt on June 27 (2026), since it has been officially declared the "Pride Match" of the tournament. the "gay game" is how most are referring to it, with the plan, intention and ambition being to introduce homosexuality (and other lgbtqia+ things) to both of those nations, irrespective of whether they care for them or not. as it happens, they do not.
whereas i am (generally) all in favour of advocating tolerance and acceptance, with my view very much being that if you don't like gay relationships then don't be in one and get on with your life, but i am not sure how, exactly, a game of football is supposed to be a conduit to promoting homosexuality. i mean, are the players of each nation expected to engage in certain acts associated with the lifestyle? my understanding is that Iran are quite cross with it all, and are threatening to pull out (so to speak) of the tournament (see) because of it. well, that and some bombs and stuff. an idea is to replace them with Italy, which makes even less ("fewer") sense. it is widely known that Italy has reached a zeitgeist in terms of this, with the nation already featuring the highest concentration of homosexuals in Europe, if not the entirety of the northern hemisphere. such has been the success of encouraging homosexuality in Italy, under the banner siamo tutti omosessuali adesso, there is now a very real fear that ethnic Italians could become an endangered species if not extinct due to the phenomenally low level of heterosexuality in the nation. don't believe Egypt are all that keen either, but mostly i think they are shrugging and just getting on with it all.
returning to the (vague) point here, and why is this lynx World Cup related deodorant called number 10? well, traditionally the "10" shirt was worn by the ostensible "hero" in a football team, being the striker, or if you will centre forward. as in the player who(m) would be expected to get the goals. these days, alas, they don't call that a "number ten" any more. some clever person somewhere decided that this should be described as a "false nine" and, to cover the fact that no one understood what that meant but had no wish to look foolish, everyone agreed to do so.
how is the deodorant (or fragrance) in regards of what it is supposed to do? decent, surprisingly, and well done for persevering with this so far to find that out. generally lynx specialise in things what are heavy on a smell of musk, p!ss and various other undesirable things, with one or two exceptions. this is all rather pleasant, carrying a scent of fragile yet direct rose. makes little sense that it claims to be marine essence (whatever that is), citrus (which is usually their code for musk) and watermelon, but here we are. for some reason eau de watermelon is the rage with most things these days. it is not a bad thing, but it is just strange that all of a sudden everyone is like "f*** it, let us make it watermelon dudes". i suppose it's like if someone had a strange infatuation with shoving lemon into shampoo.
somewhat confusingly the shower gel variation of number ten (it says it is also a shampoo but i will be f****d if i am putting it in my hair) has a different description, with the bottle saying it is a mix, or blend, of grapefruit (grailfrit) and water mint (whatever the hell that is). odd that it has the same name, then, with a different scent, but again it's not too bad.
do i have any intention of watching any of the matches at the World Cup? potentially, yes. i believe the one i wish to watch the most (for reasons of Van Halen), England vs Panama, is on at the same time as the previously mentioned "gay game", which shall make for a tough choice. all of it is, as far as i am aware, on "free to air" tele, so there's every chance i will watch some of it. certainly not going anywhere near where the matches are being played, though.
i seriously doubt my vague review of lynx (or, if we are honest, anything) counts for much. should i be at least partially mistaken in this then i am delighted to confirm that number ten (10) off of lynx is one of the less ("fewer") sh!t ones they do, being mostly hint (or exaggeration) of musk free. quite the shame it is a limited edition thing.
be excellent to each other!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!




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