well, a promise is a promise, look you see. in days gone past - at some stage last year - i proudly showed off, or if you will showcased, a set of variations of the 'You' deodorant produced, marketed and sold by Lynx. or, depending on where you are in the world, Axe, for they call it so in other places.
one such variation was a "limited edition" type, ostensibly endorsed by and mostly celebrating boxer Anthony Joshua. i purchased it, partially out of admiration for his achievements but predominantly because it was on special offer. i think £2, maybe £1.50 a can.
where does the promise aspect come into this? from what i remember at the time i said that if i ever got around to using it, and further remembered to do so, i would pass comment here. and so here we are, then.
i would not say that i engaged in use of this particular product with particularly high expectations or other such exalted expectations. my understanding was that it would be pretty much the same stuff as the You range tested - namely the "classic" original, and the "Refreshed" version, which was decidedly better. to me, it made sense that this was one or the other, just with a picture of Mr Joshua (but still the boxer Anthony, and not the character played by Gary Busey out of Lethal Weapon) placed on the tin to encourage sales.
to this end, i suspect i was as wrong as i was right. i mean it has been a while since i had used the other versions, instead electing to stay safely with the Frankie Goes To Hollywood inspired Black Night White Light version. so, whilst i cannot remember 100% what the other versions of You were like, this non-Busey Mr Joshua one seems somewhat different.
and what is the scent? interesting. for sure, as is standard with Lynx and their You branding, the musky aroma of manly men musky sticky and sweaty is there. in this instance, though, the musk evokes idea of a dressing room in a gym scenario, rather than the standard towelling down area of a Turkish Bath.
but this is not all that there is to it. no. quite pleasant, it is, really. in many respects it speaks less of Mr Joshua the famed and successful pugilist; more of his other dimensions. it's pretty much more Anthony Joshua the philosopher, the philanthropist, the poet than it is the Anthony Joshua who is really good at punching people in the face, quite hard.
indeed, i am aware that i am far removed from the target market for this merchandise. quite close, as point of fact, i am to being some three times (3x) the ideal median age proposed for use of this product. but, mostly, Lynx are the only ones what i consider to be "proper" deodorant, and thus i have little choice but to pursue a life of using it. undoubtedly the ladies who work the tills at checkouts when i make a purchase pour scorn, considering me to be someone desperately trying to cling to youth in doing so. well, so be it.
once again then, yes, i am aware that the premise of Lynx is that feral teenage types may be drawn, if not attracted, to each other for brief interludes of quasi mating purposes. no, i have no desire whatsoever to attract such, feral or otherwise. other than my (considerably) better half informing me that i am quite happily married (very), the proliferation of pornography of a peculiar proclivity across the youth of today suggests they would have all sorts of funny ideas and expectations which, frankly, i would find to be most ungentlemanly to engage in whilst being recorded and broadcast over this whole "internet" thing.
so, well, anyway, bravo Mr Joshua (not the one out of Lethal Weapon), for the most part this deodorant named in your honour is a triumph. or, if you like, another triumph, to be sure.
be excellent to each other!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
No comments:
Post a Comment